Why Korean beauty is captivating the world (and soon your salon)
Beauty in South Korea is more than just a trend; it's a culture deeply ingrained in the daily lives of Koreans. The country boasts thousands of beauty salons, making aesthetic treatments widely accessible. This democratization has propelled Korea to the forefront of the global beauty industry, influencing skincare routines internationally, including in France.
Experts in Aesthetic Care and Innovation
Koreans have mastered the art of skincare, haircare, and personal image. Their obsession with innovation often places them at the forefront of global beauty trends. Take head spas, for example, scalp treatments that combine deep relaxation with hair revitalization. This holistic approach to hair wellness perfectly illustrates their philosophy of care. Another popular innovation is personalized color analysis, which identifies the ideal shades to enhance every complexion. By combining science and aesthetics, Korea is redefining the standards of skincare and beauty.
Korean Head Spa machine from the brand AIRAPHA - Colour test on Robert Pattinson during the promotion of the Korean film Mickey17.
Fierce competition, a driver of innovation
The beauty market in Korea is a frantic race for innovation. Brands compete fiercely, constantly searching for new, high-performance ingredients. On one hand, there are cutting-edge products like PDRN (Polynucleotide), derived from salmon DNA, known for its skin-regenerating properties.
On the other hand, there are age-old medicinal herbs, such as ginseng, which combat the signs of aging while revitalizing the skin. A prime example is Beauty of Joseon's Ginseng Essence Water , a light and hydrating essence that harnesses the benefits of ginseng to deeply nourish the skin and restore its radiance and vitality. These ingredients, at the crossroads of science and tradition, are the driving force behind the global success of K-beauty.
Introducing professional K-beauty in France
While K-beauty is increasingly popular among French consumers, the professional sector remains largely untapped. French beauty salons often struggle to incorporate Korean skincare into their offerings, despite growing demand for professional products that combine effectiveness and sophistication. Our mission at KAHNG is to fill this gap by making professional K-beauty accessible in France.
KAHNG: Your gateway to professional K-beauty excellence
K-beauty is increasingly popular with French consumers, but it remains relatively uncommon in salons and professional spas. Despite growing demand for treatments that combine performance and sophistication, professionals often struggle to incorporate these innovative products. This is where KAHNG comes in, making professional K-beauty accessible in France. Our goal: to provide salons with the tools to offer their clients exceptional Korean treatments that combine innovation and results.
ISOV: High-performance skincare for enhanced beauty
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ISOV Anti-Wrinkle Eye Mask : Enriched with sodium DNA, peptides and eight amino acids, this mask improves skin elasticity, reduces wrinkles and fine lines, diminishes dark circles and provides a brightening effect.
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ISOV Exo LLT Pro AC Fills Solution : This innovative solution uses TEG SOME technology, combining plant exosomes and gold nanoparticles to improve blood circulation, stimulate collagen production and enhance skin elasticity.
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ISOV Meso Peel CL4 Plus: This professional peel gently exfoliates the skin, removing dead cells and promoting cell renewal. It improves skin texture, reduces imperfections, and evens out skin tone.
PEPPLUS: The alliance of innovation and tradition for radiant skin
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PicoBio PEPPLUS+ Special SkinCare Lifting Program – 8 Treatments: This intensive skincare program is designed to lift and firm the skin. It combines advanced technologies and natural ingredients to stimulate collagen production and improve skin texture.
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PEPPLUS+ Premium Special Gift Set: An exclusive collection of four skincare products, designed to provide a complete and effective routine. Each product is formulated with cutting-edge ingredients, including peptides, plant extracts, and nanotechnology, aimed at significantly improving skin quality and appearance.
Find us at the International Aesthetics & Spa Congress 2025
Don't miss our participation in the International Aesthetics & Spa Congress 2025, from April 12th to 14th at Paris Expo Porte de Versailles, Hall 5, Booth Q4. We will be showcasing not only our brands and products, but also new innovations, including hair care. Come and discover our latest products and beauty solutions that will make a difference in your salon!
